Author Archives: innetworknet

The InNetwork Influence Marketplace empowers you to find trusted social media influencers that can deliver your brand message to your defined target audience, with easy to use tools.

4 Reasons for Small Businesses to Use Influencers


Wish you had bought Apple shares at the turn of the millennium? Wish you could go back in time and put some money on the 2007 New York Giants? How about helping JK Rowling publish that book of hers about wizards? We all have those moments of wondering what could have been…

We have yet to perfect our DeLorean time machines so all of these lucrative opportunities have unfortunately fallen by the wayside for most of us. As they say, hindsight is 20/20, and we don’t want you to miss out again by not engaging in influencer marketing for your campaigns.

There is a misperception that influencer marketing is only for larger brands, but this couldn’t be further from the truth. Regardless of a business’ size or industry, influencer marketing can have a powerful impact thanks to social media. With companies like Vine, Snapchat, Pinterest, and Instagram all being less than six years old, overpaying for marketing is now avoidable.

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6 Questions on Influencer Marketing Campaigns You’re Afraid to Ask


influencer marketing campaigns

Influencer marketing campaigns have become a common element in the marketing mix and strategy of many of the world’s top agencies and brands. There is tremendous value in partnering with influencers, brand advocates and subject matter experts that are trusted and recognized by their peers. Over the past year, I’ve had hundreds of conversations on the subject. I have heard many of the same great questions, from the seasoned marketer to those just starting out.

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Top 10 Canadian Foods You Can’t Miss Out On


canadian food

Tomorrow marks the 148th birthday of the Great White North! As a Canuck, I plan to crawl out of my igloo on July 1st, put on my toque and take my sled dogs to a barbecue. Given that I don’t want to be the fifth person to bring moose meat and beer, I’ll have to find an alternative way to feed my friends in a patriotic manner.

It’s a-boot time these stereotypes were kicked, eh? While we’re proud to call hockey and Tim Hortons ours, we have plenty more to offer. Keeping Canada Day barbecues in mind, I’ve compiled a top ten list of our favourite Canadian foods to share with family and friends! From coast to coast. From West to East.


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15 Impressive Influencer Resources [INFOGRAPHIC]

Social media strategies generally consist of both curating and creating content. The pieces that get the most clicks, comments and shares are often your original pieces. But creating compelling and unique content is easier said than done, for both influencers and marketers. Whether you need help generating content ideas, facing writer’s block, wanting to optimize your blog’s SEO or track previous analytics, look no further. I’ve compiled a handful of tools that I have found useful in getting my blog posts across the finish line.

What is your favourite blogging tool and why do you like it? Please share in our comment section below.

*All links can be found below.

15 Impressive Influencer Resources

1. Portent’s Title Generator

2. Hootsuite

3. Moz SEO Management

4. WordPress Digg Digg

5. Canva

6. Hello Bar

7. Hemingway

8. Grammarly

9. Ommwriter

10. gShift Labs

11. Crazy Egg

12. Google Analytics

13. Similar Web

14. Internet Marketing Ninjas

15. Moz Fresh Web

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Top 10 Golf Bloggers & Vloggers


TOP 10

If you were not aware of the abominable winter we had on the Canadian East coast, then it may surprise you to hear that I golfed in almost two hours of hail only three weeks ago… It was cold, but it was wonderful to get back on the golf course! With the weather getting better each day, golfers who didn’t migrate south for the winter are finally getting their clubs out of storage and are eager to get back on the fairway.

That’s why I’ve compiled a list of my ten favourite golf bloggers/vloggers that we’ve gathered for our database; five deservingly popular bloggers and five that have yet to be discovered by the masses. There’s no better group to prepare you for the season of fairways, bunkers, and birdies!

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